Day 6: Blog and Print. Who is the Boss?

WOW! Am I witnessing a birth of a new fashion “teen-magazine-that-doesn’t-suck”? 

Today Tavi shared exciting news: she and Jane Pratt, founding editor and then EIC of Sassy, are going to start a new magazine. They don’t know what it is going to be yet. They need submissions and ideas for the title. It is not going to be a copy of Sassy, because since the prime of the magazine a lot of things have changed, including “the whole Internet thing.”

I think the Style Rookie is right. Without “the whole Internet thing” this conversation of hers with thousands of people would not be happening now. A fourteen year old fashion guru would not be famous, wouldn’t be contacted by designers and magazine founding editors and definitely wouldn’t be able to recruit people to write for partially her publication. 

Isn’t it ironic that a print medium should be born online? However, this convergence of the media is not surprising anymore. All major publications are online now; they get promoted on Twitter and Facebook, are read on iPhones and iPads and commented on via Blackberries. I bet the Sassy-inspired publication will start as online project and then possibly go to print. 

From the organizational standpoint, it couldn’t be more convenient. As the Style Rookie herself says, they can have writers of all ages from all countries where the authors have access to their emails.

“A great advantage to creating a magazine today is the access to talent and voice. This is supposed to have a "for the people, by the people" kinda vibe.”

Surprisingly, I got excited about it. As much as I don’t care about the teen fashion, I now want to see this magazine.

[Added on 11/14/2010]
Apparently, this has become news.